Thursday 29 September 2016

robots.txt File

What is robots.txt File ?????

It is a text file that gets merged with the websites to instruct search engine robots how to crawl and index pages on their website i.e. it tells the crawler that which of the page of the website is accessible to them and which is not. It is also known as Robots Exclusion Protocol (REP).
The location of a robots.txt is very important. It must be in the main directory because otherwise search engines will not be able to find it. They don't search the whole site for a robots.txt file. Instead they look first in the main directory and if they don't find it there, they simply assume that this site doesn't have a robots.txt file and therefore they index everything they find along the way.


Following example illustrates that how robots.txt works.....

Block all web crawlers from all content.
user-agent : *
Disallow : /
It will block all the web crawlers from all of the content on your site.

Block a specific web crawler from a specific folder.
user-agent : Google bot
Disallow : /no-google/
It will block the specific web crawler Google bot from a specific folder /no-google/ .

To allow all robots complete access
user-agent : *
Disallow :
It will allow the all robots complete access.

To allow a single robot
user-agent : Google
Disallow :

The /robots.txt file is a publicly available file. Anyone can see what sections of your site you don't want robots to use.
Always remember to use lowercase for the filename : "robots.txt" not "Robots.TXT".
robots.txt file


To study in deep about this you can start SEO Training in Chandigarh.

Friday 23 September 2016

Benefits of Digital Marketing

 Benefits of Digital Marketing


Today we will learn about what are the Benefits of Digital Marketing
Main benefits of digital marketing are that it :
1. use content to connect to consumers online....
2. connect with mobile customers...
3. become more competitive.....
4. earn money at home.....
5. help you to compete with large corporations...

You can easily earn money online at home i.e. digital marketing offers the concept of freelancing.
Through this one can easily earn money at home only. You just has to connect with clients online for gaining projects. It is the easiest way to earn money.These are the Benefits of Digital Marketing.

Benefits of Digital Marketing

Thursday 22 September 2016

Web Crawler

This post will inform you about the web crawler....
A web crawler is an internet bot which systematically browses the World Wide Web, typically for the purpose of Web Indexing.

 
Web Crawler

Search Engine

Hi.. Today we will learn about the search engines...........
A search engine is a software program or script available through the Internet that searches documents and files for keywords and returns the result of any files containing those keywords.

 
Search Engine